So why is this important? As Legacy.com founder Stopher Bartol noted:
"Because those who serve the needs of people experiencing the death of a friend or loved one should be aware that their services will typically be in greater demand in December, January and March than in June, August and September, and they must prepare accordingly. For example, if a newspaper picks one month to run public service announcements telling their readers about the obituary services they provide, they probably want that month to be sometime in late fall or winter when deaths are on their seasonal rise, so people will hear their message in advance of most needing to avail themselves of their services."
FMI: Click here.
